
01
Real Talk: AI That Answers Like You
Give students personal, prompt attention 24/7 without needing extra staff. Free up your team by letting GenAI handle the first conversation. No delay, no script.
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Communications Workshop
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Knowledge Base Workshop
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System Updates
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Personalized GenAI Chatbot
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Includes our unique Prompts and LLM Context developed specifically for Higher Education (>3k words)
02
One-Click Application Path
Make applying super simple with a one-click path, helping both students and staff. We'll streamline and simplify your Application process so it feels less like navigating a technology maze from the 1990s.
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Application Process Workshop
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System Updates
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Ongoing support
03
Focus On Who Matters Most
Use GenAI to sort your prospects so your team can spend time where it counts.
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Algorithm Workshop
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System Updates
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Ongoing support
04
Marketing Done For You
Level up your marketing reach. You get consistent, on-brand content. Fast, easy, done for you. We use advanced GenAI workflows with humans in the middle to:
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Build a review/ update/ approve process so your team stays in control
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Create high-quality campaign copy tailored to your audience
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Automatically publish to channels like Facebook, Instagram, LinkedIn, and more
SOLUTIONS
Solutions for Higher Education
ABOUT
Encore Focus: Our Mindset
Customers
Successful partnerships are based on UNDERSTANDING. This means we focus on getting to know you, your business processes, and your goals.
Solutions
We deliver SOLUTIONS and not just software. First, we help you optimize and streamline your processes. Then, we build solutions.
Results
We deliver MEASURABLE results. We define success to be the measure of how well our solutions address your goals and solve your pain points.
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Who is Encore Focus?Encore Focus is a results-focused company helping colleges and universities modernize recruiting, admissions, and student services.
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What industries do you specialize in?We are focused on Higher Education, specifically the smaller institutions such as Community and Technical Colleges where we can make a large impact rather quickly. In addition to this singular focus, our team leverages experiences from other industries such as Financial Services, Healthcare & Life Sciences, High Tech, Manufacturing, and Nonprofit.
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What technology do you use?We admit our bias... we like Salesforce. But we're agnostic on behalf of our clients. We'll fit the right tool to the right job. As a registered Salesforce Partner, of course we are experts with Salesforce Core, Education Cloud, Agentforce GenAI, Marketing Cloud, Mulesoft and many other Salesforce products. But we're good with other tools and education-adjacent systems, too. We work with other emerging platforms, data collection systems, orchestration tools, and GenAI enabled software.
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Is Encore salesforce certified?Encore Focus has 40+ Salesforce Certifications and, collectively, 50+ years of Consulting Experience. Fun fact: Salesforce certifications are "rented" and not earned. This means we have to continue to pass semi-annual training in order to keep our credentials.
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What is the Encore team like?We seek out team members who like people. We are first and foremost a solutions company, understanding people is the first step to being able to build solutions for them. The technology can be taught later.
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Where is Encore located?We are a global company, with delivery and sales in the US, Mexico, India, and South Africa.
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Is GenAI useful? Or still hype?Not hype. Low cost of entry for the high ROI in terms of increased enrollments, scaling staff, and student experiences, just to name a few.
FAQ
ENCORE FOCUS

“fantastic team of professionals and our lead consultant is a rock star. They are always on point, on time and provide helpful and insightful solutions.”
Andrew A.
VP Sales

“the level of service and support we've received is outstanding. They are accessible, super knowledgeable and great at prioritizing the multiple departmental projects we have going on each month.”
Elizabeth R.
VP Ad Operations

"absolute pleasure to work with. They asked the right questions at the right times. Would absolutely engage them for future Agentforce needs.
Bill J.
VP IT
TESTIMONIALS
Hear what others have to say
Encore Focus
Solutions for Higher Education
Salesforce.com Implementations
Salesforce.com Managed Services
Salesforce.com Advisory Services
Salesforce.com Certified Experts
Industries
Financial Services
Healthcare & Life Sciences
Higher Education
High Tech
Manufacturing
Nonprofit
Contact
hello@encorefocus.com
425-301-8752
© 2025 Encore Focus LLC